The most striking photo in the present year’s Sports Illustrated swimming outfit issue may not be one of the magazine’s wonderful shoots.

The photo that is genuinely developing to some is truly in an advancement for Lane Bryant’s Cacique swim line, featuring model Denise Bidot.


Coming in hot: our ad feat. @denisebidot in the @si_swimsuit issue that just hit newsstands. #ThisBody #WCW

A post shared by Lane Bryant (@lanebryant) on Feb 15, 2017 at 10:06am PST

“My confidence … inspired by #ThisBody,” the promotion broadcasts.

“Loving this new image and how real it is. Thank you @lanebryant for loving my body, stretch marks and all,” she made on Instagram when she shared another photo from the shoot.